Need to raise money for an important cause you care for? At whydonate, we’ve always tried to help fundraisers meet and beat their goals using our unique fundraising tips. If you’re serious about making your fundraiser campaign a successful campaign, then you can follow the below fundraising best practices.
Tip1: Start with a Realistic Story
You don’t just start a fundraiser for a good cause. You only do that if you are convinced yourself that this fundraiser is worth it. By starting a fundraiser, you actually want others to share your opinion, to facilitate collecting donations.
Make sure that you share as much information as possible. Be thoughtful in completing your profile and do not forget to upload some relevant photos. Photos are important, they appeal to the imagination. Also, tell your whole story.
Let the potential donors know why this fundraiser is so important and tell them what will be done with the money from the donations. People like to know exactly what will happen to their donation. That gives them a sense of involvement and allows you to fundraise successfully.
Tip 2: Upload high-quality content, photos & videos
Photos & Videos speak more than the words, You can shoot some pictures and videos that clearly portrays the cause. Sometimes the pictures are enough to deliver exactly what the cause is about. Of course, your smartphone is enough for that. Recommended numbers are 2-3 photos, 1 video and the appealing content that describes your story.
Tip 3: Make your story unique & personal
Make sure your story stand out, and clearly defines the cause. Write your description/story in the first person so as to make it more appealing and as if you’re talking about the cause directly with the prospect. Use stats and quotes that relate with the fundraiser, connect emotionally with the user and be available in case they need more help. You can use Whydonate’s chat feature to directly converse with the donor.
Tip 4: Do the first donation yourself
Set an example for others by doing the first donation yourself. Keep in mind when you determine the amount of the donation, you set the tone for other donors. Another good tip for successful fundraising! Donors have a tendency to join earlier donations. Also remember to leave a message after doing your own donation in the ‘comment’ section, so that others can see who made the donation and what you mean to them. This way you get a beautiful and especially interesting page that a donor will not easily ignore.
Tip 5: Spread the word
Let as many people as possible know that you started a fundraiser for a good cause. Start with your Friends and family and ask them to share your fundraiser with everyone, after all, you don’t ask for yourself, but for the cause. You can then start reaching out to the public in general. Make sure to keep everyone informed of the state of affairs and share weekly updates and your pages via as many channels as possible, such as Facebook, Twitter, Google+ and LinkedIn. Remember to keep your message as personal rather being a random person. You should sound like an Entrepreneur, aka Social Entrepreneur that cares for the community.
Tip 6: Build a Community
You can also look for potential donors for your fundraiser outside your online network. Just, offline. Check whether there are organizations or communities in your area that can help you with the fundraising. Examples of such organizations: Rotary, Lions Club and BNI.
Work with University Clubs, the students tend to be more emotional as they care for the society the most.
Ask them if they would be kind enough to inform their network about your action. Nothing ventured, nothing gained! Do not skip the local shopkeeper and the canteen of the football club. Maybe you can hang up a flyer of your action there.